International business today is increasingly shaped by data. Global organisations operate in environments defined by complex markets, digital disruption, competitive pressure, and constant uncertainty. To succeed across borders, businesses require professionals who can not only understand international business strategy, but also interpret data, generate insight, and support decision-making with analytical evidence. The MSc in International Business with Business Analytics, awarded by Anglia Ruskin University, is designed for professionals and graduates who want to lead in data-driven global business environments. This program equips you with the strategic, analytical, and international business skills required to transform data into actionable insight and guide organisational decisions in complex global markets.
This is not a technical data science degree, nor is it a traditional international business program. It is a postgraduate qualification that prepares you to operate at the intersection of global business strategy, analytics, and evidence-based decision-making.Whether you work in multinational corporations, consulting, strategy, finance, marketing, operations, or international business development, this MSc prepares you to use data confidently and responsibly to influence business outcomes on a global scale.
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The MSc in International Business with Business Analytics is a 12-month postgraduate program that combines core international business disciplines with a strong focus on business analytics, data interpretation, and strategic insight.
Throughout the program, you will explore international business as a system shaped by global markets, competition, digitalisation, consumer behaviour, and organisational performance. You will examine how data and analytics are used to support strategic decisions such as market entry, performance optimisation, risk assessment, customer insight, and competitive positioning across international contexts.
The program places strong emphasis on analytics as a strategic enabler, rather than analytics as a purely technical exercise. You will develop the ability to interpret data outputs, evaluate insights critically, and communicate findings effectively to both technical and non-technical stakeholders.
Learning is grounded in real-world international business contexts through applied case studies, data-driven business scenarios, and analytics-focused projects that connect academic insight directly to professional practice.
The module, ‘Analytics Essentials: Transforming Business with Big Data’ offers a comprehensive exploration of cutting-edge advancements in big data analytics and their transformative impact on business operations and strategy. Throughout the course, you’ll delve into key topics such as data mining techniques, machine learning fundamentals, real-time data analytics, and advanced analytics techniques. Emphasis is placed on the practical application of these concepts through case studies highlighting innovative business applications across various industries, including finance, healthcare, retail, manufacturing, and telecommunications. Additionally, the module addresses ethical considerations, privacy protection, infrastructure, and future trends in big data analytics. By the end of the module, you’ll have gained a deep understanding of how big data analytics drives innovation and competitive advantage in the evolving landscape of business
The module introduces you to programming using ‘Python for finance’. No prior knowledge or coding experience in Python is assumed. Python has emerged as an industrystandard language and is extensively used to develop innovative financial products and services. This course covers foundational programming concepts such as conditional statements and loops, data processing from files, receiving input, and displaying relevant output. At the end of the module, you should be proficient in writing basic Python functions, manipulate data files – including reading, modifying, and writing to external files – and performing tasks such as reading and writing to Excel and CSV, connecting to databases, retrieving and processing web data, and employing Python for Finance applications. These applications include developing event-based trading strategies and back testing and optimising them using historical data.
International business strategy evaluation and formulation are crucial tasks within all organisations, requiring the analysis of complex information. This module aims to broaden and deepen your understanding of critical and strategic issues and activities in international business. It introduces the tools, theories, and concepts of international business strategy for multinational enterprises (MNEs). Through this module you will develop an understanding of firms’ internal and external environments, critically assessing their strategies and proposing and evaluating strategic options. By learning how to analyse international firm strategy, you will gain insight into how firms strive to achieve and maintain competitive advantage and what distinguishes successful companies. Additionally, this module aims to develop skills in interpreting and analysing complex real-world issues using theoretical perspectives, concepts, models, and data. The emphasis is on using theory to inform practice and address real-world problems.
Management decision-making is a complex subject involving many variable factors. The primary objective of this module is to provide a conceptual and analytical framework for looking at organisations operating in capital, financial and operational markets. You’ll explore the financial element contained in decisions and the techniques that may be used to assist informed management decisions. You start by considering the availability of financial information that may be relevant to decision making and whether this fits with the information you need to make the decision. This is further developed to the type of decision and differing requirements, leading to a more bespoke deliverable information set that meets the context of the decision. You’ll gain an appreciation of core themes prevalent throughout financial management. The module also explores the financial techniques developed by financial and management accountants and how they may be used and applied. Finally, consideration is given to the relevance and weighting of the financial element in the decision making process and how qualitative issues may be incorporated in the overall decision. Strategic financial management issues covered include financial statement analysis, budget and performance management, raising finance (both short and long term), efficient allocation and utilisation of financial resources (including investment decisions), and mergers and acquisitions as well as foreign currency and interest rate risk management. Different organisations and sectors are covered to develop your knowledge and skills in finance and business analysis through practical tasks involving developing financial strategies, conducting a financial analysis, managing foreign currency risks and by using professional database such as FAME and Osiris, etc. Successful completion of this module by students registered on the Masters in Business Administration, Masters in Business Administration (with placement), MBA Entrepreneurship or MBA Entrepreneurship (with placement) provides exemption from the Chartered Management Institute’s unit 706 Finance for Strategic Leaders.
Organisations and managers have to adapt, change and evolve to meet the conflicting, competing and complex business related environmental change factors, whose rate of change is developing at an exponential rate. Irresistible influences from National, International and Global Macro. Micro and Operating environments are shaping and influencing contemporary management theories and practice. Today’s managers must equip themselves with new skills and knowledge in order to interact with and respond to the emerging challenges that change brings and where appropriate take the required corrective action. Business leaders are required to develop higher level management skills, especially critical evaluation and decision making within National, International and Global contexts, when needing to respond effectively to the challenges within these constantly changing operating environments This module provides professional managers with an opportunity to consider reflect and critically appraise a range of current contemporary management issues, including developing International lenses of reference from a theoretical and practical application whilst relating these factors to the art of management.
The course content will provide a framework to assess how these issues impact within organisations and how managers are able to react to these issues. The module will develop within students a critical appreciation of the challenges faced by management professionals in developing responses to business environment conditions which are complex, dynamic and diverse. This module engages students with contemporary issues in context with associated links to organisational strategy and management approaches and systems related to information, networks and collaborations as well as organisational learning. In achieving its overall objectives, the module will encourage students to further develop, engage, evaluate and critique their contemporary understanding with a view to the realities of practice and organisations. Students will consider interactions, theories and frameworks that explain contemporary issues and ground this in organisational and individual contexts. It is widely accepted that such issues are crucial to the viability of organisations across all sectors and contexts and the creation of value (however defined). As a result both the study mode and module content further facilitate the application of, and reflection on, theory and understanding in practice and this is evidenced in the learning outcomes and the associated development of the individual’s understanding.
This module will develop the skills and knowledge necessary to collect, manipulate and analyse business data to produce, and effectively explain, data-driven answers to real-world business and managerial questions. The first part of the module covers research design and the collection and management of data. Next, you will explore various methods of analysing structured and unstructured data. Finally, the module explores interpreting, visualising and communicating results. During the student-led workshops, you will practice applying the methods covered to business-related datasets using statistical software. No prior knowledge of statistical software is assumed. By the end of the module, you will be able to rigorously analyse a variety of data and communicate your results to specialists and non-specialists, including the unavoidable uncertainties of such analysis.
This major project module allows students to engage in a substantial piece of individual research focussed on a topic relevant to their business degree award and specialist subject area under the supervision and guidance of a member of academic staff. This module requires students to develop their chosen topic into a specific project under the guidance of their supervisor. Supervisors will discuss with students contemporary research problems and issues based on their research and practice, and students will be required to conduct literature reviews, evaluate and critically appraise a range of information, investigate and adopt suitable theoretical frameworks, research methodologies and methods, and process and analyse data to produce a coherent and justified solution to the problem(s) identified. Throughout the module your supervisor will support you in terms of content and skills development so that you can work semi-autonomously on your individual research project. This is achieved through regular supervisory meetings throughout the year, which will allow for individual discussion of the tasks that will have to be completed in order to develop the project smoothly. Students will receive formative and constructive feedback from their supervisors in order progress their research to a conclusion. Attendance at meetings and engagement with the proposed tasks are essential to successful completion of the project.
Traditional MSc models involve several individual subjects being offered generally over a 12-week period. For a busy executive, this makes their learning susceptible to external factors such as unexpected work and personal issues that could occur during this time. The Anglia Ruskin ARU MSc is offered as one subject at a time. This means that students need to focus on just one subject at a time, in addition to their usual personal and professional obligations. The full MSc is achieved upon completion of six modules (a total of 180 credits).

The MSc awarded by Anglia Ruskin University offered at Oxford College of Business is an MSc awarded directly from Anglia Ruskin University. Once you register on the program you will be a student of Anglia Ruskin University where you will receive your student ID, tutor access, access to the University’s learning portal and library access. The total number of credits awarded on the MSc is 180 credits, where all 180 credits are awarded directly from Anglia Ruskin University.
This program is designed for individuals who recognise that data-driven insight is now essential to effective global business leadership.
The MSc in International Business with Business Analytics is particularly suited for:
A technical or programming background is not required. What matters is an interest in analytics, a willingness to work with data, and the ambition to apply insight strategically in international business environments.
The MSc in International Business with Business Analytics develops a comprehensive understanding of how international organisations operate – and how analytics can be used to enhance performance and competitiveness.
You will gain insight into global business strategy, market analysis, performance measurement, business intelligence, and data-informed decision-making. You will explore how leaders use analytics to assess market opportunities, optimise operations, understand customers, and respond to global change.
Strong emphasis is placed on analytical interpretation and strategic application. You will learn how to interpret data outputs, question assumptions, and translate insight into clear recommendations that inform business decisions. You will also develop the ability to evaluate international business initiatives critically, assess performance impact, and support sustainable growth through evidence-based strategy.
A defining feature of this MSc is its focus on analytics-enabled leadership rather than technical execution alone. The program equips you to think beyond dashboards and metrics and understand analytics as a strategic capability.
You will develop the capability to:
This ensures graduates are prepared not only for analytical roles, but for positions that influence strategic direction and decision-making in international organisations.
Oxford College of Business (OCB) Sri Lanka is an approved franchised partnership of Anglia Ruskin University. Anglia Ruskin University holds responsibility for setting and maintaining academic standards and regulations, also for managing the quality of student learning opportunities. This includes the design, maintenance, enhancement of courses and units, assessments setting and marking, annual monitoring and periodic review and the production and hosting of all learning materials, setting of entry requirements, including English language.
Students at Oxford College of Business sit the same assessments go and through the same marking and moderation processes as the students based in the UK campuses. The expectations of the UK QAA Quality Code is used to guide these operations with our partnerships as the University makes certain that students will receive an appropriately high quality educational experience and that the standard of awards to be conferred in the University’s name will be upheld.
Oxford College of Business welcomes applications from students with disabilities. We support students with disabilities and encourage any considering studying at Oxford College of Business to contact our disability representative or email: support@ocbsrilanka.edu.lk
Anglia Ruskin University (ARU) has a long and storied history dating back to 1858, when it was originally established as the Cambridge School of Art by John Ruskin. Over the years, it has evolved into a modern and forward-thinking institution, officially becoming Anglia Ruskin University in 1992. Today, ARU stands as a leader in the UK’s higher education sector, with a strong commitment to innovation, research, and student success.
ARU is particularly renowned for its business, law, health, and engineering programs, and it has made significant strides in research, particularly in areas like sustainability, health, and wellbeing. The university is a leader in applied research, ensuring that students not only gain theoretical knowledge but also develop practical skills to solve real-world problems. The Faculty of Business and Law, supported by cutting-edge facilities like the Bloomberg Financial Markets Lab, plays a pivotal role in shaping future business leaders.

ARU’s achievements have been recognized at the highest levels. In 2021, the university was awarded the prestigious Queen’s Anniversary Prize for Higher and Further Education, which honors excellence and innovation in higher education. This was in recognition of ARU’s world-class research in vision science, a reflection of its continuous commitment to advancing knowledge and creating societal impact.

In 2023, Anglia Ruskin University was named ‘University of the Year 2023” by the Times Higher Education Awards. This accolade celebrates ARU’s exceptional focus on employability and the opportunities it provides for students to transition smoothly into the workforce.

ARU consistently ranks among the top 40 universities in the UK and within the top 350 institutions globally, according to the Times Higher Education World University Rankings 2023. This recognition further underscores the university’s ongoing commitment to excellence in education, research, and student outcomes.
Applications are welcome from suitably qualified and/or experienced individuals.
Usually, an applicant who would have a recognised first degree in business or a related scientific discipline with a minimum of 3 years of managerial work experience would be the ideal candidate.
Applicants with over 5 years of work experience at senior level of management can also be considered. i.e General Manager or higher.
To apply, submit the fully completed application form, a copy of your CV Including your academic and work experience history along with your certified copies of your educational certificates.
Many organisations collect vast amounts of data – yet struggle to convert it into meaningful business insight. Decisions are often delayed, misinformed, or driven by intuition rather than evidence, particularly in complex international markets.
This MSc addresses that challenge. The program empowers you to move beyond descriptive reporting and develop a strategic, analytics-driven perspective on international business. You will learn how to use data to evaluate opportunities, manage risk, understand customer behaviour, and support strategic decision-making across borders. Ethical use of data, governance, and responsible analytics are embedded throughout the program, ensuring that insight is applied transparently and in alignment with organisational and societal expectations.
Graduates of the MSc in International Business with Business Analytics are prepared for a wide range of international and analytics-focused roles. Career pathways include Business Analyst, International Strategy Analyst, Market Intelligence Analyst, Management Consultant, Performance Analyst, Business Intelligence Specialist, and International Business Development Analyst.
The program also supports careers in multinational corporations, consulting firms, financial services, technology-enabled organisations, government agencies, and international organisations. Graduates are equipped to contribute to strategic planning, analytics-driven decision-making, and global performance management functions.
The future of international business belongs to leaders who can interpret data, generate insight, and make informed decisions in complex global environments. The MSc in International Business with Business Analytics prepares you to meet this challenge.
You will graduate with the confidence, analytical capability, and global perspective to operate effectively in data-driven international business roles – shaping strategy, supporting leadership decisions, and driving sustainable success across borders. This is not simply an international business degree with analytics added. It is a future-focused qualification for professionals who want to lead global business through insight and evidence.